As marketers, we understand the importance of having updated and engaging social media pages filled with relevant and stimulating content for our customers. Although one of the best methods to help develop successful social media content is to have employees contribute and interact, many businesses find themselves hesitant to embrace employee activity on social media during work hours.
Employees can represent their brand positively on a variety of online platforms while resolving customer questions or problems and starting conversations with followers and fans.
If your business is not making the most of its social media marketing campaigns, consider integrating employee communication for these ten reasons:
- Unlock Institutional Knowledge and Expertise
- Unleash Creativity, Diverse Thinking and Innovation
- Generate Leads and Revenue
- Improve Speed, Agility and Efficiency
- Strengthen Culture and Employee Camaraderie
- Reduce Costs and Increase Productivity
- Eliminate Regional and Global Communication Barriers
- Make Information Mobile
- Retain and Recruit Top Talent
- Lead With Clear Communication
For engaging social media campaigns that both your customers and employees will want to contribute to and all other integrated, full-service marketing please visit Sagefrog Marketing Group at sagefrog.com or call 215-230-9024.
Resource: http://huff.to/YWdnwJ
