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Meet Annika

Account Strategist

annika peterson associate account manager at sagefrog

What I Do
As an Account Strategist, I lead accounts with marketing and digital strategy, providing tactical, thorough, and orderly leadership to client relations and projects.

How I Got Here
BS, Business Administration, University of Pittsburgh

Experience at Newrez LLC, Selective Insurance, and OPT4 Group

Why I Love It
“Questioning and evaluating human behavior to discover what inspires people to act as they do has unlocked my passion for marketing. Working in a visionary field allows me to exercise my curiosity and brings new challenges, innovation, and excitement every day.”

In My Free Time
My favorite food is birria tacos, my favorite TV show is Game of Thrones or Friends, and my favorite vacation was a European trip to Madrid, Dubrovnik, and Praiano. One place I’d rather be is outdoors, preferably hiking or at the beach!

Plus, I’ve earned the following certifications: University of Pittsburgh Digital Media, Google Ads Search, Google Ads Measurement, LinkedIn Marketing Fundamentals, LinkedIn Marketing Solutions Fundamentals, Moz On-Page SEO, and HubSpot Inbound Marketing, Delivering Client Success, Client Management, Marketing Hub Implementation, and Inbound.