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B2B Search Engine Marketing Services

B2B SEM Agency

Search engine marketing (SEM) for B2B utilizes advertising tactics to promote a website and increase its visibility. We have years of experience with Google Ads, LinkedIn Campaign Manager, Facebook Campaign Manager, and other platforms to place your ads directly in front of target audiences. Our B2B search engine marketing services and account-based marketing (ABM) increase your campaign’s budget to seek clicks, conversions, and qualified leads.

  • Campaign Creation

    We’ll create and optimize specific B2B SEM campaigns on major search engines based on historical data, competitor analysis, keyword research, industry benchmarks, buyer personas, and target audiences.

  • Campaign Management

    Control bids by keyword, device, location, ad schedule, and demographics to optimize ads and qualify leads. With our B2B search engine marketing experts monitoring and executing weekly maintenance and adjustments, you’ll achieve maximum efficacy and performance.

  • Digital Ads

    Reach users who already have interest in your company and offerings but haven’t converted yet through different ad types like display, text, and retargeting, that are based around your goals using detailed recommendations in the form of keyword research, copy, and creative.

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blog and resources

Knowledge Sharing is a Beautiful Thing

We’re lifelong learners who love sharing what we know to be true.

2025-02-03 17:44:49 BY Ed Carr

Success in B2B marketing isn’t just about delivering the right message. It’s about delivering that message at the right time, through the proper channels, and in a way that resonates with key decision-makers. B2B buyers engage with brands across multiple platforms, making consistency and strategic coordination essential. Disjointed efforts can lead to mixed signals, missed … Continued

2025-01-23 10:51:23 BY Andrea Panno

We’re kicking off 2025 with momentum and excitement, but before we leap ahead, we’re reflecting on the milestones that shaped our journey last year. Here’s how we evolved—and what’s next for Sagefrog in 2025! 1. Culture & Creativity: The Awards That Define Us Again, Sagefrog was honored as a Philadelphia Business Journal Best Place to … Continued

2025-01-17 11:27:36 BY Ed Carr

Exceptional B2B customer experience (CX) is the backbone of success in an environment where every one of your competitors is looking to stand out. Unlike the transactional nature of many B2C interactions, B2B relationships depend on long-term trust, effective collaboration, and consistent value delivery. These relationships form a foundation of mutual success, where customer experience … Continued

2025-01-13 12:09:57 BY Blair Kaplan

Whether you’re a startup offering innovative software or an established IT services provider, finding the right leads is essential to building meaningful relationships that drive long-term success. Lead generation in the tech sector comes with its own set of challenges, from navigating complex sales cycles to standing out in a competitive marketplace. By employing actionable … Continued

2025-01-08 15:51:02 BY Alyssa Dannaker

B2B marketing teams are facing growing complexities as they strive to connect with increasingly savvy audiences. The expectations placed on in-house teams have expanded dramatically, with marketers expected to be strategists, data analysts, tech experts, and creative leaders all at once. Wearing multiple hats often leaves teams wondering how to balance priorities, manage resources, and … Continued